||Get to Page 1 on Google tackles search engine optimization from the perspective of content. Learn how to add the type of content to your web pages that Google loves. Develop a second-nature understanding of what will improve your standing with Google and move you up the search engine food chain. This session is geared towards those with little technical knowledge.
The seminar will discuss the following essentials of search engine optimization:
- Blogs and written content
- Photos, audio files and videos
- Page description, title, and meta-tags
- In-bound and out-bound links
- Why Google loves LinkedIn and how to make the most of it
- When to call a professional and what they can do for you
Get to Page 1 on Google is led by: Seth Dotterer
Why you should attend Get to Page 1 on Google:
Google loves certain kinds of content: blogs, social network content, paragraphs of text, keyword rich, images with descriptions, video. It especially loves blogs, but not every type of blog is created equally. Many blogs that reside as sub-domains of someone else’s network are hidden from Google or end up buried deeply in search results.
Understanding how Google indexes and prefers certain types of content over others will help propel you, your company, and your content much higher in search engine results. Attend this session to find out how.